Upcoming Events

New York Times bestselling mystery author John Hart will be at The BookMark on Saturday, March 17th at 7pm to talk about and sign copies of his new book “The Hush”.

New York Times bestselling mystery author John Hart will be at The BookMark on Saturday, March 17 at 7pm to talk about and sign copies of his new book The Hush. Hart continues the story of Johnny Merrimon ten years after the horrors that ended his boyhood and the lie that nearly destroyed his only friendship. Although The Hush is a sequel to The Last Child, it is “distinctive enough in story and tone to be read as a stand-alone” (Library Journal).
Now twenty-three, Johnny Merrimon finds his ownership of the swampland he cherishes—Hush Arbor—challenged by a descendant of freed slave Isaac Freemantle. He seeks the help of his friend and lawyer Jack Cross. Driven by the legacy of slavery, the power of greed, and the contentious history between the Merrimons and the Freemantles, Hart’s latest unfolds a plot featuring an unscrupulous billionaire hunter, gruesome murders, and ominous supernatural forces.  Hart “has always worked on the edges of southern gothic … his vivid evocation of Hush Arbor and the ghosts it shelters, extending back to slavery, carries a Faulknerian density that makes the idea of the past coming alive deep in a swamp feel not only believable but also inevitable” (The Booklist).  Once again, John Hart proves his skill as a masterful storyteller and thriller-writer.
John Hart is the author of five New York Times bestsellers—The King of Lies, Down River, The Last Child, Iron House, and Redemption Road. The only author in history to win the Edgar Award for Best Novel consecutively, Hart has also won the Barry Award, the Southern Independent Booksellers’ Award for Fiction, the Ian Fleming Steel Dagger Award, the Southern Book Prize, and the North Carolina Award for Literature. He lives in Charlottesville, Virginia.

Haven’t had the chance to check out KYDS’ new space? Then join them on Thursday, March 22nd from 3pm-6 pm for their Grand Re-Opening Party!

This event will double as the “kick off” for their annual charity fashion show on April 21st with Jaffi’s Women’s Boutique. 100% of the proceeds from this event go directly to Dreams Come True of Jacksonville—an organization that works hard to fulfill the dreams of sick and terminally ill children.

Additionally, during the Grand Re-Opening event, 10% of all the sales will be donated to the Kate Amato Foundation—in honor of Kate whose favorite store was KYDS. She had also been enthusiastic KYDS model and “dreamer” at the Dreams Come True fashion shows in the past.

The Grand Re-Opening will be fun for all ages—with games, prizes, character sketches, face painting and Disney princesses… plus a Celebration Sale of 10% off EVERYTHING store-wide!

Kids, parents, grandparents, aunts, uncles friends and neighbors throughout the Beaches and Jacksonville community are invited to participate in both evens… and to join together with KYDS to help kids realize that dreams really can come true!

New York Times bestselling author Steve Berry will be at The BookMark on Friday, April 6 at 7 pm to talk about and sign copies of his latest Cotton Malone thriller The Bishop’s Pawn.  Berry always mines the lost riches of history, and in this latest book he focuses on American icon Martin Luther King, Jr., just in time for April 2018 and the 50thanniversary of King’s assassination.
The ugly feud between J. Edgar Hoover and Martin Luther King, Jr., marked by years of illegal surveillance and the accumulation of secret files, may not have ended on April 4, 1968, when King was assassinated. Now, fifty years later, former Justice Department agent Cotton Malone must reckon with the truth of what really happened that fateful day in Memphis.  It all turns on an incident 18 years ago, when Malone, as a young Navy lawyer, is trying hard not to live up to his burgeoning reputation as a maverick.  He soon discovers that two opposing forces—the Justice Department and the FBI—are at war over a rare coin and a cadre of secret files containing explosive revelations about the King assassination, information that could ruin innocent lives and threaten the legacy of the civil rights movement’s greatest martyr.
Steve Berry is the New York Times and #1 internationally best-selling author of 12 Cotton Malone novels, as well as four stand-alones.  He has 20 million books in print, translated into 40 languages.  With his wife, Elizabeth, he is the founder of History Matters, which is dedicated to historical preservation. He serves as a member of the Smithsonian Libraries Advisory Board and was a founding member of International Thriller Writers, formerly serving as its co-president.

Have you ever been curious about roadblocks local women have faced when starting their businesses? Or how about what influenced their path and how long it took to execute their idea from when it was born? What was their timeline like? Well, these rad women have answers and hopefully you'll hear a few golden nuggets in their stories that will help inspire your next big idea.

Join Jax Is Rad Sunday, March 18 from 1-4pm at Blue Jay Listening Room as they come together to empower and inspire one another. There will be networking and a lively panel discussion complete with adult beverages, yummy bites from Southern Roots Filling Station and sweet treats from AlleyCakes Bakery.

Featuring Beaches Town Center’s own Emilie Christenson of Jaffi’s, as well as Stevan Brown and Julie Schwartzenberger of Hotel Palms!

• 20's: Carlie Christenson, Boob-eez; Ali Webb, AlleyCakes Bakery; Chelsea DuDeVoire, Babes Who Hustle
• 30's: Julie Schwartzenberger, Edge and Lines and Hotel Palms; Mariah Goelz, Southern Roots and Cultivate
• 40's: Emilie Christenson, Jaffi's; Mary Lyn Jenkins, Big Fish Yoga; Kara Scremin, Engine 15 Brewing Co. and Marketing Maven
• 50's: Julie Sanford, Starr Sanford Design Associates
• 60's: Susan King, Atlantic Beach Urban Farms
• Moderator: Stevan Brown, Hotel Palms and Urban Coastal Media

Love your precious China but have no use for it? Instead of ditching it, bring it to Red Daisy for their jewelry trunk show with China Baroque!

Known for taking china dishes, plates and cups and repurposing them, China Baroque will be in-store to help you custom design your china into personal, wearable pieces! Plus thousands of ready-to-wear pieces will be available for purchase.

Stop by May 3rd through 6th, Thursday through Sunday 10am–6pm at The Courtyard at 200 First St.

Thanks to you, your Beaches Town Center Agency is pleased to say that Coastal Carnival 2018 was a HUGE success! Take a few minutes to watch the Coastal Carnivale Video.

After nearly 100% merchant participation, it was a well-received party and successful fundraiser with amazing auction items, the super-popular Cash Blaster—a complete sell out with over 350 tickets sold!

Funds raised from the event will be going directly to landscape improvement plan

Many thanks to our sponsors as well. They are:
Neptune Beach Plaza
Tribridge Residential
Edward Skinner Jones
St. Augustine Distillery
One Ocean Resort & Spa

Free Public Parking

Parking is FREE until 11am daily in the lot at the corner of Second and Lemon Street and after 11 am the lot is available for $2.00 per hour for the first 3 hours and $5.00 per hour thereafter. Free Public Parking is also available along the street on Atlantic Blvd, First, and Second Street.

Pay to Park Parking after banking hours is available at Bank of America for $5 courtesy of the Beaches Town Center Agency and the Merchants Association!

Pay to Park Parking at the Sea Horse Oceanfront hotel is always available.

Beachside Buggies

Text Beachside Buggies at 904-887-4441 for a FREE Ride! Beachside Buggies is a new and exciting way for people to get around the Jacksonville Beaches. Vehicles are fun, safe and environmentally friendly.

Community Valet

Valet Parking is available every night starting at 4:30PM and Saturday/Sunday Starting at 11:00AM between First and Second Street between Lemon Street and Atlantic Blvd. Valet parking is $15 for area visitors and is complimentary for customers of the following businesses (ticket validation is required): Flying Iguana, North Beach Fish Camp, Ragtime Tavern, Mezza, Mshack, Island Girl, Doro, Hawkers and Jaffis & Kyds

February through April, stop by Sailors Siren to check out their newest pop-up concept—the Coastal Collective!

Featuring independent businesses, designers and makers who specialize in home décor, gifts, jewelry, accessories and lifestyle products that align with Sailors Siren’s salt air goods.

Featured vendors are:
• Case + Drift
• Sea + Stone Jewelry
• Bisbee and Yuma
• Grumpshine Candles
• The Closet
• Gulf Coast Ashley
• String, Strang, Strung
• Little Flower Bunch
• Maggie Puzey Art

Hours of operation are Wednesday through Saturday, 11-5.

Do some good with your daily brew. Starting this month, the 4th Tuesday of every month will be known as Jay Fund Tuesday at Southern Grounds! With every purchase made, 10% of proceeds made will go directly to the Tom Coughlin Jay Fund Foundation to help local families tackling childhood cancer! Help Southern Grounds BE THERE for the Jay Fund so they can continue to BE THERE for families in need!

For more information on the Tom Coughlin Jay Fund Foundation, click here.

Get your little ones ready for summer with a great way to learn, grow and have tons of fun! Jacksonville Surf & Paddle is back with their annual summer camp, open to any child 6-16 who is able to swim. Spring camps run March – April and Summer camps run June – August. They offer two half day camps (Morning: 5 sessions, M-F or Afternoon: 5 sessions, M-F), Full Day (Morning and Afternoon, 10 sessions M-F) and single day camps for both spring and summer sessions.

Each camp features a 5:1 student to teacher ratio in calm conditions, while additional teachers will be brought in during rough conditions.

What’s Included:
•    All equipment included (surfboard, leash, rash guard, wetsuit or wetsuit top)
•    Professional certified instructors
•    CPR & First Aid Certified Staff
•    Surf fundamentals and instruction
•    Paddleboarding, yoga, beach sports, races, and more surfing!
•    Professional photos available upon request
•    Lifeguard present
•    Snacks and refreshments provided for all Camps
•    Lunch included with Full Day Camps
•    Beach Tent for Shade
•    Surf Videos and Whiteboard study
•    Goody bag for all camp graduates
•    Friday Pizza Party / Family Welcome
•    20%Off Retail for all full week campers on Friday

For full class schedule, visit here.

Save $10 with code ‘EARLYBIRD2018’.

It’s no secret that Beaches folks are the smartest around—so it isn’t surprising that Beaches Town Center merchants swept the board this year in the annual Best in Jax polls!

From Best Burger to Best Boutique, the city spoke and let everyone else know just how award-worthy BTC is. And while all of our businesses are winners in our book, these are the ones that snagged the bragging rights:

Dance Trance Fitness
• Best Dance Studio – Folio Weekly
• Best Group Fitness Class – Jacksonville Magazine FabuList

Guaranteed to get your blood pumping, Dance Trance is a welcoming environment for people of all dance skills. Whether you’re a regular like J. Lo or more of an Elaine Benes, their skilled instructors will guide you through upbeat sets designed to encourage fun and shed pounds.

Visit Them When: you’re sick of the same old workout routine, or your palates instructor made you cry during your last session and you’re too embarrassed to go back.

Flying Iguana
• Best Girls Night Out – Jacksonville Magazine

Looking to try somewhere new for when your girl group of choice hits the town? Look no further than Flying Iguana, our friendly neighborhood taqueria and tequila bar. With live music every weekend, impressive handcrafted drinks and tableside guac, you can’t go wrong.

Visit Them When: you finally find a babysitter you can trust.

• Best New Restaurant at the Beaches – Jacksonville Magazine

Change is hard for some people, but trying something new isn’t so scary when it’s just so darn tasty. That’s why we’re so glad Hawkers picked the Beaches Town Center when they wanted to open a new location. From noodles to brews, they’re the coolest spot beachside when you want something a little different.

Visit Them When: you’re ready for something more adventurous than lo mien or fried rice, or when you need a FOMO-worthy shot for the ‘gram.

Island Girl Cigar Bar
• Best Bar/Lounge – The Beaches Leader

Kick back, relax and light up a cigar—Island Girl is the premier spot at the Beaches Town Center for unwinding. With 28 beers on tap, nightly specials and a large, walk-in humidor, they’ve got everything you need to blow off some steam in style.

Visit Them When: you want to look as cool as Al Pacino in Scarface.

• Best Clothing Shop – The Beaches Leader
• Best Boutique at the Beaches – Jacksonville Magazine

You know what they say—what you aren’t born with, you can always buy! And if you’re on the market for a sense of style, the friendly girls at Jaffi’s will be more than happy to help. From business casual to beach living chic, this Beaches Town Center boutique has been helping women look and feel their best for almost 17 years. Their huge selection doesn’t hurt either.

Visit Them When:  you’re a mom but you refuse to wear mom jeans, or when you realize the “cold shoulder” thing everyone’s talking about isn’t just what you give someone when you’re mad.

Joseph’s Pizza
• Best Takeout/Delivery at the Beaches – Jacksonville Magazine
• 11 Best Pizza Places in Jacksonville – Jacksonville Magazine

There comes a time in everyone’s life when you outgrow the $5 special at Little Caesars. As sad and as cost inefficient as it may be, it’s just a fact, people. Enter Joseph’s Pizza; the pizzeria that separates the children from the adults. Say sayonara to pepperoni and cheese-- the Gyro or the Joseph’s Special is where it’s at.

Visit Them When: you’ve always wanted to play bingo and eat pizza at the same time, or when you want to dine outside with your dog.

KYDS Children’s Boutique
• Best Kids’ Clothing – Jacksonville Magazine

Offering the freshest, hottest trends in children’s fashion, KYDS has been a staple of the Beaches Town Center community since opening its doors in 2001—and new owners Melody Snelen and Rachel Crismond are making sure it stays that way.

Visit Them When: you need a baby gift to knock someone’s socks off, or when your tween refuses to wear what you pick out. (Sorry, mom!)

Mezza Restaurant & Bar
• Best Italian – The Beaches Leader

If your idea of fine Italian dining is eating Spaghetti-Os out of a can, it’s time to up your game. A longtime member of the Beaches Town Center community, Mezza Restaurant & Bar has been serving up classic dishes done right. You know, the kind of pasta Mario Batali would be proud of.

Visit Them When: you want to recreate the iconic Lady & The Tramp spaghetti scene.

M Shack
• Best Burger in Jax – Folio Weekly

Look, everyone loves to say their burger is the best-- and maybe your mom told you yours was. But until you’re actually voted Best Burger in Jax, step aside and let the folks at M Shack do the grillin’. Their menu is filled with meaty delights that are always cooked to perfection, so take your pick—you can’t go wrong!

Visit Them When: you’re ready to graduate from your favorite dollar menu burger, or when your doctor tells you your iron count is low.

North Beach Fish Camp
• 9 Best Places to Get Seafood in Jacksonville – Jacksonville Magazine

Living in a city by the sea definitely makes folks choosier when it comes to picking where they get their seafood from, so imagine how happy we are that North Beach at Beaches Town Center made the list. From daily specials to decadent desserts, there’s no losing when it’s time to order.

Visit Them When: you’re ready to eat tuna that doesn’t come in a can.

Ocean 60
• Best Martini – Folio Weekly
• Best Date Place – The Beaches Leader

First dates can be hard, but your chance of scoring a second one is increased by 50% when you take them to Ocean 60. And since we can’t exactly cite that, you’re just going to have to trust us when we say that it’s pure, scientific fact. From expertly mixed martinis to impressive, but unpretentious bites, this martini room isn’t one to miss.

Visit Them When:  you’re trying to upgrade your definition of “ fine dining” from eating oreos off of grandma’s china because you forgot to wash the dishes again, or when you really, really like someone.

One Ocean Resort & Spa
• Best Mani-Pedis – Jacksonville Magazine’s FabuList
• Best Massage – Jacksonville Magazine

When it comes to getting beautiful at the beach, there’s no better place than the Spa at One Ocean Resort. From pretty, painted toes to massages and facials, they’re experts at maximizing relaxation.

Visit Them When: you can’t tell where your knots end and your normal muscles begin.

Poe’s Tavern
• Best Burger – The Beaches Leader
• Best Burger at the Beaches – Jacksonville Magazine

Look, we know M Shack also got voted Best Burger—but Beaches Town Center is big enough for the both of them. For the other best burger, make sure you stop by Poe’s Tavern. With classics and rotating specials, there’s a patty for every person.

Visit Them When: you think “gee, I really wish there was somewhere I could eat a burger and think about the literary works of Edgar Allen Poe at the same time!”

Sliders Seafood Grill
• 9 Best Places to Get Seafood in Jacksonville – Jacksonville Magazine

Seafood is an easy thing to fudge, so we’re glad Sliders Seafood Grill is consistently a good thing. A staple of the Beaches Town Center community for many years, its been the go-to place for locals in the know with no signs of slowing down.

Visit Them When:  one round of oysters just isn’t going to cut it.

Southern Grounds & Co.
• Best Coffee Spot – The Beaches Leader
• Best Coffee Shop at the Beaches – Jacksonville Magazine

Whether you’re a coffee snob or a faithful pumpkin spice follower, Southern Grounds & Co. has a brew to satisfy all types of coffee lovers. Their cozy café is perfect for working on your next novel (you know, the one you keep saying is the “next Harry Potter”) or your college thesis. And their food isn’t half bad either.

Visit Them When: you can’t remember the difference between tall, grande and venti, or the cute barista you had a crush on at the other coffee spot quit.

Whit’s Frozen Custard
• Best Ice Cream/Yogurt Store – The Beaches Leader
• Best Desserts at the Beaches – Jacksonville Magazine

If chocolate or vanilla just doesn’t cut it for you, Whit’s is the answer. Boasting a rotating calendar of custard concoctions every month, there’s always something new. Which, now that we mention it, is the perfect excuse for daily ice cream consumption…

Visit Them When: you need to bribe the kids, or when the dollar soft serve at your local drive thru just isn’t cutting it anymore.

The North Beaches Artwalk is held every third Thursday each month from 5pm-9pm. With over 55 participating artists, this event is a diverse art destination & shopping experience that features visual thrills and energetic live performers. Bring the whole family for free and enjoy what the locals have to offer!
Click here for more information.

Clear your mind and get your body ready for the New Year with a little bit of Tai Chi! Learn the principles and benefits of this slow meditation in motion with Sheri Nicholson on Tuesdays and Thursdays from 6:30a.m. to 7:30 a.m. in the Courtyard at 200 First St.

Sponsored by Southern Grounds, Boutique Unique, First Street Gallery and Red Daisy. For more info, call (904) 234-0038 or click here.

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