Upcoming Events

Award winning journalist Rachel Slade will be at The BookMark on Friday, June 8 at 7 pm to talk about and sign copies of her book Into the Raging Sea: Thirty-three Mariners, One Megastorm, and the Sinking of the El Faro. In the tradition of The Perfect Storm and Into Thin Air, Rachel Slade’s Into the Raging Sea is a nail-biting account of the sinking of the American container ship El Faro, the crew of thirty-three who perished onboard, and the destructive forces of globalization that put the ship in harm’s way.
 
In this account of the demise of El Faro, the merchant ship that sank off the Bahamas during Hurricane Joaquin on October 1, 2015, killing all 33 crew members, Slade uses a variety of sources to compile a nerve-wracking, tension-filled narrative. She blends the actual conversations of the mariners as they traveled from Florida to Puerto Rico on an overloaded ship with their personal nautical histories, information about merchant shipping and its importance in the global economy, and the intensive investigations that transpired after the incident. Vivid details of the storm's progress and its effect on the ship place readers onboard with the ill-fated sailors.
 
Slade re-creates the steady pile-up of mistakes that eventually caused El Faro to founder, including inaccurate weather reports and a storm that did not perform as forecast by computer models, human hubris, the fear of upsetting the chain of command, and inadequate and antiquated equipment. All of these problems contributed to an inescapable scenario for one of the worst maritime disasters in decades.
 
With a degree in political science from Barnard College and a Master's in Architecture from the University of Pennsylvania, Rachel Slade is a journalist who likes to explore the intersection of politics, design, and technology. Her provocative essays on Boston’s architecture, development, and high real estate costs have earned her a reputation as a truth-telling curmudgeon. She splits her time between Brookline, Massachusetts, and Rockport, Maine.

Get your little ones ready for summer with a great way to learn, grow and have tons of fun! Jacksonville Surf & Paddle is back with their annual summer camp, open to any child 6-16 who is able to swim. Spring camps run March – April and Summer camps run June – August. They offer two half day camps (Morning: 5 sessions, M-F or Afternoon: 5 sessions, M-F), Full Day (Morning and Afternoon, 10 sessions M-F) and single day camps for both spring and summer sessions.

Each camp features a 5:1 student to teacher ratio in calm conditions, while additional teachers will be brought in during rough conditions.

What’s Included:
•    All equipment included (surfboard, leash, rash guard, wetsuit or wetsuit top)
•    Professional certified instructors
•    CPR & First Aid Certified Staff
•    Surf fundamentals and instruction
•    Paddleboarding, yoga, beach sports, races, and more surfing!
•    Professional photos available upon request
•    Lifeguard present
•    Snacks and refreshments provided for all Camps
•    Lunch included with Full Day Camps
•    Beach Tent for Shade
•    Surf Videos and Whiteboard study
•    Goody bag for all camp graduates
•    Friday Pizza Party / Family Welcome
•    20%Off Retail for all full week campers on Friday

For full class schedule, visit here.

Save $10 with code ‘EARLYBIRD2018’.

Do some good with your daily brew. Starting this month, the 4th Tuesday of every month will be known as Jay Fund Tuesday at Southern Grounds! With every purchase made, 10% of proceeds made will go directly to the Tom Coughlin Jay Fund Foundation to help local families tackling childhood cancer! Help Southern Grounds BE THERE for the Jay Fund so they can continue to BE THERE for families in need!

For more information on the Tom Coughlin Jay Fund Foundation, click here.

The North Beaches Artwalk is held every third Thursday each month from 5pm-9pm. With over 55 participating artists, this event is a diverse art destination & shopping experience that features visual thrills and energetic live performers. Bring the whole family for free and enjoy what the locals have to offer!
Click here for more information.

Free Public Parking
Public Parking is available along the street on Atlantic Blvd, First, and Second Street.

Pay to Park
A Pay to Park lot is available at the corner of Second and Lemon Street for $2.00 per hour for the first 3 hours and $5.00 per hour thereafter (Credit/Debit Card Only).  Pay to Park Hours are as follows:
Parking is free until 11am daily
Thursday: 4pm-2am
Friday: 4pm- 2am
Saturday: 11am-2am
Sunday: 11am-2am

Community Valet
Valet Parking is available every night starting at 4:30pm and Saturday/Sunday Starting at 11am between First and Second Street between Lemon Street and Atlantic Blvd. Valet parking is $15 for area visitors and is complimentary for customers of the following businesses (ticket validation is required):
Flying Iguana
North Beach Fish Camp
Ragtime
Mezza
Mshack
Island Girl
Doro
Hawkers
Jaffis

Beachside Buggies
Beachside Buggies provides FREE rides and recommendations to the residents and visitors of the beaches community. They operate environmentally friendly, zero emission, long-range, 8-10 seater electric carts and 14 passenger vans.

Website: www.beachsidebuggies.com

Hours Of Operation:
Monday-Wednesday 3pm-Midnight
Thursday-Friday 3pm-2am
Saturday 11am-2am
Sunday 11am-Midnight

Stop in and snag a little spring goodness with Sailors Siren’s giant sale going on now! Major markdowns from 10% - 50% off storewide. It’s the perfect excuse to grab a fun new art print, or maybe some cute bareware pieces. Whatever you need to throw the perfect party, they’ve got it!

Thanks to you, your Beaches Town Center Agency is pleased to say that Coastal Carnival 2018 was a HUGE success! Take a few minutes to watch the Coastal Carnivale Video.

After nearly 100% merchant participation, it was a well-received party and successful fundraiser with amazing auction items, the super-popular Cash Blaster—a complete sell out with over 350 tickets sold!

Funds raised from the event will be going directly to landscape improvement plan

Many thanks to our sponsors as well. They are:
Neptune Beach Plaza
Tribridge Residential
Edward Skinner Jones
St. Augustine Distillery
One Ocean Resort & Spa

February through April, stop by Sailors Siren to check out their newest pop-up concept—the Coastal Collective!

Featuring independent businesses, designers and makers who specialize in home décor, gifts, jewelry, accessories and lifestyle products that align with Sailors Siren’s salt air goods.

Featured vendors are:
• Case + Drift
• Sea + Stone Jewelry
• Bisbee and Yuma
• Grumpshine Candles
• The Closet
• Gulf Coast Ashley
• String, Strang, Strung
• Little Flower Bunch
• Maggie Puzey Art

Hours of operation are Wednesday through Saturday, 11-5.

It’s no secret that Beaches folks are the smartest around—so it isn’t surprising that Beaches Town Center merchants swept the board this year in the annual Best in Jax polls!

From Best Burger to Best Boutique, the city spoke and let everyone else know just how award-worthy BTC is. And while all of our businesses are winners in our book, these are the ones that snagged the bragging rights:


Dance Trance Fitness
• Best Dance Studio – Folio Weekly
• Best Group Fitness Class – Jacksonville Magazine FabuList

Guaranteed to get your blood pumping, Dance Trance is a welcoming environment for people of all dance skills. Whether you’re a regular like J. Lo or more of an Elaine Benes, their skilled instructors will guide you through upbeat sets designed to encourage fun and shed pounds.

Visit Them When: you’re sick of the same old workout routine, or your palates instructor made you cry during your last session and you’re too embarrassed to go back.


Flying Iguana
• Best Girls Night Out – Jacksonville Magazine

Looking to try somewhere new for when your girl group of choice hits the town? Look no further than Flying Iguana, our friendly neighborhood taqueria and tequila bar. With live music every weekend, impressive handcrafted drinks and tableside guac, you can’t go wrong.

Visit Them When: you finally find a babysitter you can trust.


Hawkers
• Best New Restaurant at the Beaches – Jacksonville Magazine

Change is hard for some people, but trying something new isn’t so scary when it’s just so darn tasty. That’s why we’re so glad Hawkers picked the Beaches Town Center when they wanted to open a new location. From noodles to brews, they’re the coolest spot beachside when you want something a little different.

Visit Them When: you’re ready for something more adventurous than lo mien or fried rice, or when you need a FOMO-worthy shot for the ‘gram.


Island Girl Cigar Bar
• Best Bar/Lounge – The Beaches Leader

Kick back, relax and light up a cigar—Island Girl is the premier spot at the Beaches Town Center for unwinding. With 28 beers on tap, nightly specials and a large, walk-in humidor, they’ve got everything you need to blow off some steam in style.

Visit Them When: you want to look as cool as Al Pacino in Scarface.


Jaffi’s
• Best Clothing Shop – The Beaches Leader
• Best Boutique at the Beaches – Jacksonville Magazine

You know what they say—what you aren’t born with, you can always buy! And if you’re on the market for a sense of style, the friendly girls at Jaffi’s will be more than happy to help. From business casual to beach living chic, this Beaches Town Center boutique has been helping women look and feel their best for almost 17 years. Their huge selection doesn’t hurt either.

Visit Them When:  you’re a mom but you refuse to wear mom jeans, or when you realize the “cold shoulder” thing everyone’s talking about isn’t just what you give someone when you’re mad.


Joseph’s Pizza
• Best Takeout/Delivery at the Beaches – Jacksonville Magazine
• 11 Best Pizza Places in Jacksonville – Jacksonville Magazine

There comes a time in everyone’s life when you outgrow the $5 special at Little Caesars. As sad and as cost inefficient as it may be, it’s just a fact, people. Enter Joseph’s Pizza; the pizzeria that separates the children from the adults. Say sayonara to pepperoni and cheese-- the Gyro or the Joseph’s Special is where it’s at.

Visit Them When: you’ve always wanted to play bingo and eat pizza at the same time, or when you want to dine outside with your dog.


KYDS Children’s Boutique
• Best Kids’ Clothing – Jacksonville Magazine

Offering the freshest, hottest trends in children’s fashion, KYDS has been a staple of the Beaches Town Center community since opening its doors in 2001—and new owners Melody Snelen and Rachel Crismond are making sure it stays that way.

Visit Them When: you need a baby gift to knock someone’s socks off, or when your tween refuses to wear what you pick out. (Sorry, mom!)


Mezza Restaurant & Bar
• Best Italian – The Beaches Leader

If your idea of fine Italian dining is eating Spaghetti-Os out of a can, it’s time to up your game. A longtime member of the Beaches Town Center community, Mezza Restaurant & Bar has been serving up classic dishes done right. You know, the kind of pasta Mario Batali would be proud of.

Visit Them When: you want to recreate the iconic Lady & The Tramp spaghetti scene.


M Shack
• Best Burger in Jax – Folio Weekly

Look, everyone loves to say their burger is the best-- and maybe your mom told you yours was. But until you’re actually voted Best Burger in Jax, step aside and let the folks at M Shack do the grillin’. Their menu is filled with meaty delights that are always cooked to perfection, so take your pick—you can’t go wrong!

Visit Them When: you’re ready to graduate from your favorite dollar menu burger, or when your doctor tells you your iron count is low.


North Beach Fish Camp
• 9 Best Places to Get Seafood in Jacksonville – Jacksonville Magazine

Living in a city by the sea definitely makes folks choosier when it comes to picking where they get their seafood from, so imagine how happy we are that North Beach at Beaches Town Center made the list. From daily specials to decadent desserts, there’s no losing when it’s time to order.

Visit Them When: you’re ready to eat tuna that doesn’t come in a can.


Ocean 60
• Best Martini – Folio Weekly
• Best Date Place – The Beaches Leader

First dates can be hard, but your chance of scoring a second one is increased by 50% when you take them to Ocean 60. And since we can’t exactly cite that, you’re just going to have to trust us when we say that it’s pure, scientific fact. From expertly mixed martinis to impressive, but unpretentious bites, this martini room isn’t one to miss.

Visit Them When:  you’re trying to upgrade your definition of “ fine dining” from eating oreos off of grandma’s china because you forgot to wash the dishes again, or when you really, really like someone.


One Ocean Resort & Spa
• Best Mani-Pedis – Jacksonville Magazine’s FabuList
• Best Massage – Jacksonville Magazine

When it comes to getting beautiful at the beach, there’s no better place than the Spa at One Ocean Resort. From pretty, painted toes to massages and facials, they’re experts at maximizing relaxation.

Visit Them When: you can’t tell where your knots end and your normal muscles begin.


Poe’s Tavern
• Best Burger – The Beaches Leader
• Best Burger at the Beaches – Jacksonville Magazine

Look, we know M Shack also got voted Best Burger—but Beaches Town Center is big enough for the both of them. For the other best burger, make sure you stop by Poe’s Tavern. With classics and rotating specials, there’s a patty for every person.

Visit Them When: you think “gee, I really wish there was somewhere I could eat a burger and think about the literary works of Edgar Allen Poe at the same time!”


Sliders Seafood Grill
• 9 Best Places to Get Seafood in Jacksonville – Jacksonville Magazine

Seafood is an easy thing to fudge, so we’re glad Sliders Seafood Grill is consistently a good thing. A staple of the Beaches Town Center community for many years, its been the go-to place for locals in the know with no signs of slowing down.

Visit Them When:  one round of oysters just isn’t going to cut it.


Southern Grounds & Co.
• Best Coffee Spot – The Beaches Leader
• Best Coffee Shop at the Beaches – Jacksonville Magazine

Whether you’re a coffee snob or a faithful pumpkin spice follower, Southern Grounds & Co. has a brew to satisfy all types of coffee lovers. Their cozy café is perfect for working on your next novel (you know, the one you keep saying is the “next Harry Potter”) or your college thesis. And their food isn’t half bad either.

Visit Them When: you can’t remember the difference between tall, grande and venti, or the cute barista you had a crush on at the other coffee spot quit.


Whit’s Frozen Custard
• Best Ice Cream/Yogurt Store – The Beaches Leader
• Best Desserts at the Beaches – Jacksonville Magazine

If chocolate or vanilla just doesn’t cut it for you, Whit’s is the answer. Boasting a rotating calendar of custard concoctions every month, there’s always something new. Which, now that we mention it, is the perfect excuse for daily ice cream consumption…

Visit Them When: you need to bribe the kids, or when the dollar soft serve at your local drive thru just isn’t cutting it anymore.

Clear your mind and get your body ready for the New Year with a little bit of Tai Chi! Learn the principles and benefits of this slow meditation in motion with Sheri Nicholson on Tuesdays and Thursdays from 6:30a.m. to 7:30 a.m. in the Courtyard at 200 First St.

Sponsored by Southern Grounds, Boutique Unique, First Street Gallery and Red Daisy. For more info, call (904) 234-0038 or click here.

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